Greg Baresel Marketing | Digital Marketing Solutions

Private tutoring is all about word of mouth. That word of mouth doesn’t work if you have no one to spread around how great you are, though. If you’re just starting out in the private tutoring lessons and don’t have anyone to help get your name out there, or maybe you moved to a new area and don’t know anyone there yet, then you’ll want to figure out the best marketing strategies to get your private tutoring lesson business off the ground. Here’s how to market your private tutoring lessons business to get you the most clients and plenty of word-of-mouth referrals. What’s in a Name Think about the other businesses that you frequent. What makes you remember their name? Something short and to the point usually works. You might think just using your name like Bob Wright’s Tutoring is enough, but is it catchy and memorable enough? What if you have a name that's hard to spell or pronounce? Something catchy, clever, and memorable is going to catch people’s eyes. Usually when p...

If you want to be an online coach, you are going to want to get as good as you can at your job before you start taking on clients. That means learning everything you can about coaching, developing a game plan for helping clients and being able to bounce back when someone isn’t working properly. It also means making mistakes. Making mistakes is a vital growing part of any new endeavor and while you can’t avoid all of them, there are four mistakes that you should avoid making as a new online coach, because it will kill your business before you even get started. Doing Everything:  People that do ‘everything’ actually get very little done. If you are a writer, a coach, a YouTuber, a web developer and internet marketer and a wife and mother (or husband and father) you are going to find that all of your endeavors will suffer because you are trying to do too much. Just concentrate on a few things, and do them well.  Having a Crappy Website:  Unfortunately, one of ...

So, you want to be a life or business coach? That’s a great goal to have and many people have amazing success at it. However, for everyone who is able to break into the industry, build a following and earn a decent living from their coaching, there are 15 who don’t make it. This isn’t to make you think about quitting, but you should know what the odds are before you begin. More importantly, you want to find out what sort of things make other coaches fail – pitfalls that they have already experienced and failed because of – because you can learn how to avoid those same pitfalls that way. Here are the top four reasons why life and business coaches fail, and how to avoid them. Being to Formulaic:  If you use the same method for every single client, you are going to have very limited success. That’s because people are all different. One size does not fit all when it comes to coaching, and you need to be flexible enough to try other methods when you see what one particular one ...

If you stay in the coaching business long enough, you are eventually going to run into what industry professionals call problem clients. These are clients that are difficult to deal with for whatever reason, and they often have to be handled with kid gloves. The behavior itself varies, and can run the gamut from anger to inappropriate comments or touching. You need to develop a strategy for dealing with these problem clients and see if you can change their behavior, and if not, your strategy should include a plan for parting ways with them. 1.Be committed to their success but don't let it go too far. You want to be there for your clients and you want them to succeed but if you invest too much of yourself in their success, you are going to be crushed when they don't make it. Don't allow the outcome of a particular coaching project make you feel emotional or responsible. Also, make sure that you simply aren't getting too close to your client personally as well....

When it comes to coaching people, there are a lot of good qualities that many coaches exhibit. In fact, every coach out there has some good qualities that you could list about them, but if you talk to enough coaches and you get to know the people at the top of the industry, you will notice a pattern starting to emerge. You will see that the most successful coaches actually share some of the same attributes. Here are five qualities that the greatest coaches have. See if you can develop these same attributes so that you’ll be in that elite club of successful coaches who are making a difference with their practice. Self-Awareness: Self-awareness is a big one. You want to know yourself intimately because if you are still struggling with finding out who you are, you are going to have a major problem coaching other people.  Great Communication: The best coaches have great communication. They say the right things at the right times, and even more importantly, they listen. Lis...

If you are interested in coaching, it is highly recommended that you enroll in a training program, especially if you don’t have a lot of experience coaching. However, when you search for a training program online, there are literally thousands to choose from, so how do you know which ones are actually legitimate and which ones you should stay away from? While most of them offer some kind of value to the person taking the course, there are only a few that you should concentrate on, because you want training that other coaches and potential clients will respect and appreciate. Here are four of the best training programs out there for life coaches. Institute for Professionalism Excellence in Coaching (iPEC):  This is an accredited coaching program that is very well-respected by those in the coaching community. They offer a variety of coaching tracks including business coaching, corporate and executive coaching, health & wellness coach and much more. They have training pro...

So, you‘ve taken the giant leap forward to setting up your own coaching practice and while you are excited to start helping people realize their dreams, you are also pretty nervous too. In fact, you might be so nervous that you’re not even sure how you are going to meet with your first client. Suddenly, there are all these voices of doubt inside your head, telling you that you’re not good enough to be coaching anyone, that your advice sucks and that no one is actually going to pay for coaching with you, and if they do, they’re going to be disappointed. Guess what? Those voices are perfectly normal; unless they start telling you to do other things, that is. Every coach that starts out in the business experiences doubt, and sometimes it can be crippling. So, what do you do to get rid of this doubt and have a successful coaching business? While the only real cure for the voices in your head is some actual experience and time being a coach, and experiencing success, there are some...

When you are helping a client, it can be easy to go with a quick solution to a problem. For a person that is overweight and wants to diet, creating a menu for them and monitoring their progress might seem like the right way to help them. Someone who struggles with low self-esteem might be helped by counseling sessions and confidence builders. But sometimes, the problem is deeper than something that can be helped with an easy solution. Sometimes, you have to find the root cause if you want to help someone. So, how do you go about finding the root cause of someone’s behaviors in sporadic coaching sessions? Believing, Thinking & Acting There is a specific process that people go through when they exhibit behaviors. It is the belief-thought-action cycle; understanding that cycle can be the key to solving their deeper issues, because often, a behavior that is destructive is linked to a belief that is driving it. You have to work your way back through this cycle in order to f...

When it comes to coaching, there are people all over the internet that claim to be professionals in their particular occupation. Because starting a coaching practice costs less than other types of businesses, and because you don’t need a lot of training to begin, many people have jumped on the bandwagon of coaching, partly because of the popular programs out there that have made it look easy. But how do you tell the professionals from the amateurs in the field? Here are five signs to look for that will give you a clue as to if a coach is a professional or not. They Have a Professional Website : The first thing that you will notice about professionals in this field is that they have a professional website. Coaches that are just starting out and are trying to save money will often design their own using tools from their hosting provider, or they will have use a platform like Wordpress that makes their site look like everyone else’s.  They Are Organized & They Write E...

Automation is going to be the way forward for online businesses of the 21st century. Those that automate are going to be the most successful. There is an automation tool for all possible tasks, from email marketing to paid advertising models. The trick is to find the automation tools that fit into your lifestyle and business model. Here are 3 of the better automation tools out there. #1 — MailChimp MailChimp is an email management service that can assist in streamlining email campaigns. MailChimp is a favorite email automation tool for startups and digital nomads. It is known for its ease of use and is the biggest email automation tool out there. Email marketing is still a very lucrative business model. This is because while people may change their social medial platforms, they tend to stick with the same email address. So building up an email list is a great way to keep in touch with potential customers over the long term. Even aside from pure email marketing, it is always a go...